Ethics and Entrepreneurship

MKMN 1020

Course description

Within this course, students explore ethical governance and the entrepreneurial aspects of marketing management. Using a range of real-life scenarios, students discuss the intrapreneurial nature of organizations and how innovation within an organization is executed and measured.



Course Hours


Students registering for credit courses for the first time must declare a program at the point of registration. Declaring a program does not necessarily mean students must complete a program, individual courses may be taken for skill improvement and upgrading.

For more information, please contact Continuing Education