Graphic Design Fundamentals

ADVE 1007

Course description

Students explore the fundamentals of graphic design for advertising and marketing communications, and put into practice a basic knowledge of design techniques. Students learn how to adapt and apply marketing communications messaging into effective, engaging, branded visual communications that create awareness and drive action. Using software design programs, students create visual and graphic materials to support advertising and marketing communications initiatives.



Course Hours


Students registering for credit courses for the first time must declare a program at the point of registration. Declaring a program does not necessarily mean students must complete a program, individual courses may be taken for skill improvement and upgrading.

For more information, please contact Continuing Education