Marketing professionals drive organizational success for corporations and non-profits by translating customer desires into effective strategies. Students learn to assess market opportunities, segment target markets, and create strategies and tactics that help achieve organizational goals. Students build a solid business foundation and develop skills across the spectrum of marketing activity, from research, through strategy development and planning, sales, digital marketing and social media, and persuasive communication across media platforms. Through a busy, student-run agency, students work on a wide range of projects which they ultimately pitch to the clients for possible implementation.
Course offerings and equivalents
How to apply to the part-time Business – Marketing diploma program
Register on a course-by-course basis, paying as you go
Part-time students do not go through an application process for this program. To register for courses, you’ll need a Georgian College student number and declare your major. Declaring a major allows you to take all courses under that major.
Frequently asked questions (FAQs)
Finance and fees
As a part-time student, you may be eligible for OSAP funding, depending on the number of courses you take per semester.
For more information about OSAP, including eligibility requirements and how to apply, visit the OSAP/financial aid webpage.
There is no program fee when studying part-time. As a part-time student, you can take one to three courses per semester, paying on a course-by-course basis.
For course fee information, select a course from the course information section of this page.
These courses are offered through OntarioLearn. Visit the OntarioLearn webpage to learn more.
OntarioLearn courses are set up as equivalents to the Georgian courses. You can choose to take the ODE courses or the Georgian courses.
When a Georgian course isn’t available to be delivered online, we’ve listed an OntarioLearn course in the delivery schedule. The majority of the Georgian courses have ODE equivalents set up. You can choose to take either course.
Credit for Prior Learning (CPL)
Previous postsecondary education: If you’ve completed courses, or some or all of a program, at another accredited postsecondary institution, you may be able to transfer all or some of your courses into a related program at Georgian.
Relevant work or life experience: If you have relevant work and/or life experience that relates to your program(s) of interest at Georgian, Prior Learning Assessment and Recognition (PLAR) is an academic credit option.
To learn more about transfer credit and PLAR, visit the Credit for Prior Learning webpage.
Do you have questions about studying Business – Marketing part-time?
Questions about the program?
Tammy Burke-Marson, Programming Support Assistant