Public Relations - Corporate Communications Learn how to walk the talk! Gain hands-on experience during field placement. Be ready to contribute to any organization's effectiveness.

General information

Program code
PRCC
Duration
2 Semesters (1 Year)
Credential
Ontario College Graduate Certificate
Work integrated learning
1 Field Placement
Campuses
Delivery
Full-time

Intake information

Start date Campus
Fall 2019 Barrie

Program description

Public relations and communications practitioners create awareness and manage conversations with multiple stakeholders through online, social and traditional mediums. Combining theory with real-world experience, students plan strategic communications, develop persuasive and informative written and visual content, manage media relations, conduct effective research, engage stakeholders through social media, plan events, manage an organization's brand and reputation, and present themselves ethically and professionally.

Part-time delivery option

In addition to offering Public Relations - Corporate Communications full-time, there is also a part-time delivery format for this program:

  • complete the program in two years, plus one field placement or career analysis
  • schedule includes two courses per semester, available in the evening
  • student registration on a course-by-course basis
  • apply if you have previous postsecondary education - such as a degree or diploma - from an accredited university or college

Visit the Public Relations - Corporate Communications part-time program page for details and contact information.

NOTE: Use the major PRCX when applying to the part-time program through OCAS.

Program description

Are you wondering what the key differences are between Georgian's Public Relations - Corporate Communications and Communications and Professional Writing programs? Check out this side-by-side comparison.

Career opportunities

Potential areas of employment include, but are not limited to businesses of all sizes, public relations agencies, investor relations consultancies, professional associations, government relations consultancies, and non-profit organizations. Graduates execute various aspects of communications, including strategic planning, writing, public speaking, social media, crisis communication, reputation management, employee relations, media relations, investor relations, government relations and special event planning. Graduates also may pursue careers as self-employed entrepreneurs.

Admission information

Admission requirements

  • Postsecondary diploma or degree. 

Courses

Mandatory courses

  • EVNT 1001 - Event Planning and Programming (Semester 1 / 42 hours)
  • PRCC 1000 - Public Relations Practice (Semester 1 / 42 hours)
  • PRCC 1001 - Strategic Communications Planning (Semester 1 / 42 hours)
  • PRCC 1002 - Writing for Public Relations 1 (Semester 1 / 42 hours)
  • PRCC 1003 - Visual and Design Communications (Semester 1 / 42 hours)
  • RAPP 1001 - Survey Design and Analysis (Semester 1 / 42 hours)
  • PRCC 1004 - Specialized Communications (Semester 2 / 42 hours)
  • PRCC 1005 - Social and Digital Media (Semester 2 / 42 hours)
  • PRCC 1006 - Writing for Public Relations 2 (Semester 2 / 42 hours)
  • PRCC 1007 - Media Relations (Semester 2 / 42 hours)
  • PRCC 1008 - Reputation Management (Semester 2 / 42 hours)
  • PRCC 1009 - Professional and Presentation Skills (Semester 2 / 42 hours)

  • Select 1 placement from the available list during registration. Contact the Program Co-ordinator for further details. (Semester 2)