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Bachelor of Business - Automotive Management

Program Outline 2013-2014

Program Information

Major: BBAM
Length: 4 Years
Effective Dates: 2013-2014
Delivery: 8 Semesters, plus 3 work terms
Credential: Degree
Location: Barrie
Start:
Fall - Barrie
Contact: Jim Dickie
Email: Jim.Dickie@GeorgianCollege.ca
Phone: 705-728-1968 ext. 1207

Description

This program provides students with a degree-level education in business management with an applied focus for the automotive industry. Students learn current issues, trends and technologies that prepare them in adopting proactive approaches in identifying and responding to changes in the automotive industry. Instruction, lecture and discussion delivery promotes critical thinking and problem solving skills and classes will often include a guest speaker series with industry representatives in attendance. Labs are a substantial part of the program and the student run Auto Show is the largest lab of its kind in Canada. A strategically sequential co-op structure serves to maximize the link between theory and practice.


Program Learning Outcomes

The graduate has reliably demonstrated the ability to:

  • analyze and apply principles based on historical, current and future trends in the automotive wholesaling and retailing, aftermarket and manufacturing sectors of the automotive industry
  • apply in a professional manner a customer service approach to quality service and satisfaction in accordance with the Canadian regulatory legislation and ethical practices within the automotive industry
  • utilize effective leadership and management skills with respect to problem solving and prevention for human, physical and financial resources
  • research, organize, evaluate, synthesize and analyze financial, economic and statistical information for business decision making purposes based on global thinking
  • develop marketing strategies for the automotive retail and wholesale businesses
  • relate the functions and operations of the basic automotive components and related systems to the automotive sales and customer service environment
  • relate the benefits of cultural diversity to personal growth and to the development of business strategies nationally and internationally
  • develop short term and long term, personal and professional goals and develop personal relationships that assist with ongoing career planning
  • apply computer literacy skills and effective oral and written communication skills appropriate to the business environment
  • practice interpersonal and team building skills and recognize a variety of leadership styles
  • value the importance of entrepreneurial initiative and the ability to respond to change
  • develop an appreciation for life-long learning and a broad range of interests.

Practical Experience

Co-operative Education is a mandatory component of all Co-op programs at Georgian College; it has been designed as a process by which students integrate their academic education with work experience related to their program of study. This integration affects much more than simply earning a salary, including the adjustment to the work environment and the development of professionalism. It also reinforces skills and theory learned during academic semesters, develops professional contacts, job knowledge and career path, improves human relations and communication skills and promotes personal maturity and financial independence.

Students are requested to register, attend and participate in their scheduled co-operative education classes. These classes are scheduled for all first year students and are expected to be completed in order to proceed successfully to their first co-op work experience. To ensure students are eligible to proceed onto any co-op work experience students should refer to Promotional Status and Eligibility for Co-op as outlined in the College Calendar. Co-op policies and procedures can be located on our website: www.georgianc.on.ca/careers/for-students/

Georgian College follows the Co-operative Education guidelines set out by the Canadian Association for Co-operative Education (CAFCE) and Education at Work Ontario (EWO) by supporting the learning outcomes designed for the program specific graduate profile and curriculum as set out by the Ministry of Training, Colleges and Universities.


Progression

Fall Intake - Barrie

Sem 1 | Sem 2  | Work Term 1 | Sem 3 | Work Term 2 | Sem 4  | Sem 5 
--------------------------------------------------------------------
Fall  | Winter | Summer      | Fall  | Winter      | Summer | Winter
2013  | 2014   | 2014        | 2014  | 2015        | 2015   | 2016  

Sem 6  | Work Term 3 | Sem 7  | Sem 8 
--------------------------------------
Summer | Fall        | Winter | Summer
2016   | 2016        | 2017   | 2017  

Admission Requirements

Applicants must meet ONE of the following requirements to be eligible for admission to this program:
- OSS Curriculum: OSSD or equivalent with a minimum overall average of 65 per cent with six Grade 12 U or M level courses, Grade 12 English (U) (ENG4U) and any Grade 12 U level Mathematics.


Students presenting equivalent qualifications will also be considered for admission. A second grade 12 university or university/college Mathematics course is highly recommended.

Mature applicants may also be considered for admission to this program providing their previous school performance and/or recent work record suggests a strong possibility of academic success. In order to qualify, applicants must be 21 years of age by December 31 of the year of admission and must have been away from formal education for at least one year immediately prior to beginning studies. Mature applicants must meet subject prerequisites prior to registration.

Applicants should be aware that first-year enrolment is limited and that satisfying the minimum entrance requirements does not guarantee admission.


Graduation Requirements

29 Mandatory Courses
2 Auto Show Labs
3 Optional Courses
1 Mandatory Liberal Arts Elective
7 Liberal Arts Elective Choices
3 Co-op Work Terms


Selection Process

Selection is based on academic grades and subject prerequisites; applicants must meet minimum averages to receive final acceptance.


Graduation Eligibility

To graduate from this program, a student must attain a minimum of 60% or a letter grade of P (Pass) or S (Satisfactory) in each course in each semester, and have an overall average of 65% in the program.


Courses

Mandatory Courses

ACTG1000 Introduction to Accounting
ACTG2002 Management Accounting
AUTM1002 Concepts of the Automotive Industry
AUTM1003 Introduction to Aftermarket
AUTM1007 Automotive Technology
AUTM1011 Dealership Management Systems
AUTM2003 Parts and Service Management
AUTM2006 Dealership Sales Management
AUTM4010 Automotive Commerical Relationships
BSNS2001 Ethics for Business
BSNS2004 Organizational Behaviour
BSNS3000 Entrepreneurship and the Small Business Plan
BSNS4005 Business Simulation
ECNM1000 Microeconomics
ECNM1001 Macroeconomics
FINC3003 Corporate Finance
FINC3004 Dealership Financial Statement Analysis
HRMG4000 Human Resource Management
JURI3000 Business Law for the Automotive Industry
MATS2000 Business Mathematics
MNGM1001 Management Principles
MNGM4000 Strategic Management
MNGM4002 Operations Management
MRKT1000 Introduction to Marketing
MRKT1001 Consumer Behaviour
MRKT2000 Automotive Sales Concepts and Applications
MRKT3000 Automotive Marketing Management
STAS3000 Introduction to Statistical Analysis
STAS3001 Statistical Analysis
Auto Show Labs
AUTM1010 Auto Show Lab 1
AUTM2008 Auto Show Lab 2
Optional Courses

AUTM3008 DMS System Administration
AUTM3009 Fleet Specialist
AUTM4011 Advanced Aftermarket Studies
BSNS3002 Services and Product Innovation
BSNS4003 Risk Management
BSNS9001 Degree Option
BSNS9002 Degree Option
ECNM4000 International Economics
MNGM1000 Leadership
MNGM2002 Event Planning and Execution
MRKT4000 International Marketing
Mandatory Liberal Arts Elective
SOSC1002 Introduction to Multidisciplinary Research
Liberal Arts Elective Choices
To be selected from College list
Co-op Work Terms

COOP1000 Auto Mgmt Degree Work Term 1
COOP2001 Auto Mgmt Degree Work Term 2
COOP3004 Auto Mgmt Degree Work Term 3

Articulation Agreements

A number of articulation agreements have been negotiated with universities and other institutions across Canada, North America and internationally. These agreements are assessed, revised and updated on a regular basis. Please contact the program co-ordinator for specific details if you are interested in pursuing such an option. Additional information can be found on our website at http://www.georgianc.on.ca/academics/articulations/