Student entrepreneurs vie for $10,000 in prizes in Georgian Den competition Monday, April 6
March 24, 2015

A group of smiling students model their  GreenU T-shirts.

One group of Tourism Management students taking part in Georgian Den 2015 is promoting a business idea that would provide students with all the eco-items they need to live a “green life” – it’s called “Green U.” Team member are Dustin Blondin, Jenn Burridge, Madelyn Benson, Cailey Brennan and Della Stevens-Bain.

Georgian College student entrepreneurs are sharpening the pitches they will soon be making to judges in the annual Georgian Den competition at the Barrie Campus. This year the stakes are higher than ever, with $10,000 in cash prizes provided by Casino Rama to support student entrepreneurship.

Students from four different academic areas are participating as part of their Entrepreneurship and Small Business course. The event takes place Monday, April 6 from 2 to 7 p.m.

Over the current semester, students came up with ideas for new businesses and then developed comprehensive business plans. Each group hopes to have what it takes to win the premier spot in the Den.

Approximately 45 groups will compete in the first round. The first round takes place in the Georgian Dining Room where students will present their new business concepts in a trade show setting. Judges are experienced business professionals from the college and the local community.

The top six groups will earn a spot in the final round of the Georgian Den where one team will be named the ultimate winner. First prize is $5,000, second prize is $2,500 and third prize is $1,000. The fourth, fifth and sixth-place teams win $500 each.

The final round judges, named the “Bears,” include a Casino Rama representative; Alex Tilley of Tilley Endurables; Chris Partridge, partner at law firm Wildeboer Dellelce, legal advisors to CBC TV’s hit reality series Dragons’ Den; and several others. All are industry professionals with an interest in developing the entrepreneurial potential of Georgian students.

The elimination trade show runs in the Georgian Dining Room from 2 to 4:30 p.m. The final round takes place from 4:30 to 7 p.m. in the Rowntree Theatre.