The Golf Management program would like to thank Anastasia Tassopoulos for her guest speaking appearance with our degree students this week. Anastasia spoke about her time as Director, Golf for Infield Marketing Group. Her topic focused on the marketing research elements of the Volvo Golf Challenge.
More about Ms. Tassopoulos:
Anastasia is a seasoned marketer with over 10 years of experience across a variety of disciplines in advertising and marketing. She is a highly creative thinker with an enthusiastic “can-do” attitude.
With knowledge from both client and agency perspectives, Anastasia has built an impressive resume of projects ranging from brand strategy, creative development, promotional marketing, to sponsorship and event execution.
Her history includes activation and event execution of with properties such as the NHL, Battle of the Blades, HNIC and The Canadian Open to name a few. She spent several years driving corporate sponsorship fulfillment and event execution of the Volvo Masters Amateur – the largest grass-roots golf program in the Canada and 2nd largest in the world.