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Research Analyst

Research Analyst Ontario College Graduate Certificate

What is Research Analyst?

This program equips students with the knowledge, skills, and professionalism necessary to conduct applied research in sectors such as marketing, tourism, media, government, public affairs, education, health, non-profit and social service agencies. The program provides students with hands-on experience and focuses on the entire research process. Students will formulate research questions, develop research designs, collect information from primary and secondary sources, perform data analysis, interpret results, communicate findings, and develop strategic recommendations. Additional features of the program include an emphasis on traditional and emerging qualitative and quantitative methodologies, the use of technology, effective communication processes, and adherence to professional and ethical standards.

Why choose Research Analyst at Georgian College?

  • Experience: Canada’s longest running research professional training program, established in 1991
  • Internships: Refine your skills on the job with a 12-week internship placement
  • Connections: Network with more than 600 program alumni
  • Hands-on: Apply your learning by undertaking real-world projects for clients
  • Flexible and fast: Start in September or January, enter the workforce in just nine months
  • Choice: Pursue careers in applied social research, marketing research, or program evaluation
  • Small class size: Get personal attention from staff who are interested in your success
  • Affordable: Maximize your quality of life with a low cost of living or easy commute to Barrie

Program Outline 2016-2017

Major:
RAPP
Length:
1 Year
Effective Dates:
2016-2017
Delivery:
3 Semesters
Credential:
Ontario College Graduate Certificate
Location:
Barrie
Start:

Fall - Barrie

Winter - Barrie

Contact:
Tim Krywulak
Email:
Tim.Krywulak@GeorgianCollege.ca
Phone:
705-728-1968 ext. 1429

This program equips students with the knowledge, skills, and professionalism necessary to conduct applied research in sectors such as marketing, tourism, media, government, public affairs, education, health, non-profit and social service agencies. The program provides students with hands-on experience and focuses on the entire research process. Students will formulate research questions, develop research designs, collect information from primary and secondary sources, perform data analysis, interpret results, communicate findings, and develop strategic recommendations. Additional features of the program include an emphasis on traditional and emerging qualitative and quantitative methodologies, the use of technology, effective communication processes, and adherence to professional and ethical standards.

The graduate has reliably demonstrated the ability to:

  • design, implement, and communicate an applied research project that demonstrates an understanding of the theoretical, conceptual, and operational aspects of the entire research process


  • adhere to professional and ethical standards, and legislative requirements


  • use appropriate qualitative, quantitative and hybrid methodologies to design and conduct primary research


  • use technology to collect and process information, as well as communicate findings


  • conduct statistical and non-statistical analysis of information, as appropriate


  • critically interpret and evaluate research findings, and assess their implications within larger organizational decision processes


  • communicate information in a variety of formats using effective presentation techniques


  • employ environmentally sustainable practices within the profession


  • apply basic entrepreneurial strategies to identify and respond to new opportunities.
Fall Intake - Barrie

Sem 1 | Sem 2 | Sem 3

-----------------------

Fall | Winter | Summer

2016 | 2017 | 2017

Winter Intake - Barrie

Sem 1 | Sem 2 | Sem 3

-----------------------

Winter | Summer | Fall

2017 | 2017 | 2017

RAP graduates are exempted from the educational requirements for writing the Certified Marketing Research Professional (CMRP) designation exam. For more information, see “Path 1: Post-Graduate” at the Marketing Research and Intelligence Association’s website: http://mria-arim.ca/education/cmrp-certification/cmrp-overview.

Credit towards other professional designations also may be possible. These agreements are assessed, revised and updated on a regular basis. Please contact the program co-ordinator for specific details.

- Three year college advanced diploma or university degree, or equivalent. Typical specialties include: psychology, sociology, business, marketing, political science, anthropology, history, tourism, communications, education, health, or philosophy.

Applicants must meet ONE of the following requirements to be granted admission to this program:

- Three year college advanced diploma or university degree, or equivalent. Typical specialties include: psychology, sociology, business, marketing, political science, anthropology, history, tourism, communications, education, health, or philosophy.

12 Mandatory Courses

1 Internship

Applicants will be asked to submit a current resumé and letter of interest to the Program Co-ordinator.

Admission decisions will be based on academic grades, resumé and letter of interest.

To graduate from this program, a student must attain a minimum of 60% or a letter grade of P (Pass) or S (Satisfactory) in each course in each semester. The passing weighted average for promotion through each semester and to graduate is 60%.

Mandatory Courses

RAPP1000 Population and Demography
RAPP1001 Survey Design and Analysis
RAPP1002 Database Management
RAPP1003 Fundamentals of Statistical Analysis
RAPP1004 Research Communication Skills
RAPP1005 Qualitative Research
RAPP1006 Research Seminar
RAPP1007 Advanced Statistical Procedures
RAPP1008 Research Management Skills
RAPP1009 Advanced Methods and Special Projects
RAPP1010 Spreadsheet and Table Management
RAPP1011 New Research Technology
Internship
RAPP1012 Research Analyst Internship

Complementary to the learning outcomes, graduates of the Research Analyst Program will have a sense of confidence and competence that enables them to function effectively in a research setting by demonstrating many of the following skills and aptitudes: intellectual curiosity, critical inquiry, problem solving, creativity, initiative, practical experience, negotiation, professionalism, team work and leadership.

Research Analyst students hold their award from Environics.

Georgian students present project findings to Canada’s top researchers

Students in Georgian’s Research Analyst program (RAP) presented their Major Research Projects to two leading Toronto-based research companies – Ipsos and Environics Research Group – on Nov. 7. Two of the groups were presented with awards for their outstanding presentations. Read more...

Erin McKenney

Research Analyst, Durham Catholic School Board

Program:

Research Analyst

Year:

2006


The applied skills I learned in the Research Analyst program gave me the hands-on experience needed to land my first job. The major research project course and others that required work with clients in the community were opportunities to apply our learning to real-life scenarios. A very hands-on program! Read more...

Research Analyst students hold their award from Environics.

Georgian students present project findings to Canada’s top researchers

Students in Georgian’s Research Analyst program (RAP) presented their Major Research Projects to two leading Toronto-based research companies – Ipsos and Environics Research Group – on Nov. 7. Two of the groups were presented with awards for their outstanding presentations. Read more...

Rosetta Studio integrated into the Research Analyst Program

Rosetta Studio is being integrated into the New Research Technology course of the Research Analyst program. As students graduate and enter the job market, they are increasingly likely to encounter Rosetta Studio in the workplace. Read more...

Three women pose for the camera at a conference.

Student research addresses homelessness

As part of their coursework, Research Analyst program (RAP) students partner with non-profits and businesses in the community to carry out high quality, applied research. Angelica Argyropoulos and Vivienne Zhong presented at the Simcoe County Alliance to End Homelessness Spring Forum. Read more...

Diving into digital data with comScore

On February 6, 2013 students welcomed Laura Hemeryck, Account Manager at comScore Toronto, into their New Research Technology class. Laura explained the technology and methodology of how comScore measures online behaviour, and then took the students on a “deep dive” into practical case studies. Read more...

Research Analyst student Andrew McCullough speaks with David MacDonald, Environics Research Group at career information day

Research Analyst students network with industry professionals

Research Analyst students Andrew McCullough and Vivienne Zhong were nearing the end of their scholastic careers and looking for a way to make their unique skill sets more employable. Vivienne has a PhD in philosophy while Andrew holds a master’s degree in history. Read more...

Four student researchers stand at the entrance of Smuckers

Student research spreads insight on millennial mindset

Georgian Research Analyst students Barbara Ireland, Ramandeep Matharu, Jessica Moore and Gladys Concon received kudos from Smucker’s for a study they completed on the beverage consumption patterns and preferences for millennials (18 to 30-year-olds). Read more...

Man in a suit with his shirt open and a variety of people popping out of it.

How to become a company that thinks “outside-in”

The Research Analyst program is excited to welcome guest speaker Tom De Ruyck to the Barrie Campus on Wednesday, April 2 from 3:30 to 5 p.m. in Room K229A (Alumni Hall). De Ruyck will describe why it is important to be consumer-centric in our rapidly changing world. Read more...

Portrait of Nirav

Niravkumar Javiya

Research Analyst

Working for Ontario College of Teachers (OCT) as a Research Analyst Intern has been a wonderful experience so far. OCT offers a great workplace environment and I have learned a lot of things during this internship. Read more...

International student Yuwei Xian sits at her desk at her internship

Yuwei Xian

Research Analyst

I worked in a pharmaceutical research company, MD analytics, in Vancouver. As a research associate, I learned a lot. All in all, having an intern experience in Canada would definitely be one of my most precious memories in my life. Read more...

A teacher (centre) assists two Research Analyst program students with a project

Student partners with Dufferin organizations

Survey to help identify gaps in internet service

Two leading organizations in Dufferin County – the Greater Dufferin Area Chamber of Commerce (GDACC) and Dufferin.Biz – have partnered with the Research Analyst program at Georgian College to launch a survey about high speed internet availability in that area. Read more...

Isabella Deng sits at a computer

Isabella (Jinghua) Deng

Research Analyst

My career goal is to be a professional researcher in marketing area. I want to work in either the client side or supplier site. Right now, I am doing an internship in research and insight at MediaCom, which is one of world’s leading media agencies. Read more...

Young man and two young women pose in formal wear at conference presentation

Students share perspective on campus safety with industry leaders

Research Analyst students Vincent Cuevas, Samantha Gelinas and Melissa Zazulak presented the results of a research project they conducted on campus safety at the Marketing Research and Intelligence Association’s annual Net Gain conference on Jan. 30. Read more...

Research Analyst students lend expertise to township

The Township of Oro-Medonte is conducting a Community Satisfaction Survey to obtain feedback from the public about its programs and services. Georgian College students are providing expertise in survey design, data collection and data analysis as part of their Major Research Project. Read more...

Researcher Annie Pettit stands in front of a powerpoint screen

Annie Pettit comes to Georgian

Students from both Research Analyst cohorts were privileged to attend a seminar with special guest speaker Annie Pettit. Annie is the of author of “The Listen Lady,” an educational novel about social media research, and a self-described market research methodologist. Read more...

Students and potential employers are sitting in pairs, networking.

RAP Internship and Job Fair

In a whirlwind event similar to ‘speed dating,’ students from the Research Analyst program (RAP) met with prospective employers at the Barrie Campus on Jan. 16, 2013 for the RAP Internship and Job Fair. Read more...

Erin McKenney

Research Analyst, Durham Catholic School Board

Program:

Research Analyst

Year:

2006


The applied skills I learned in the Research Analyst program gave me the hands-on experience needed to land my first job. The major research project course and others that required work with clients in the community were opportunities to apply our learning to real-life scenarios. A very hands-on program! Read more...

Portrait of smiling alumnus Marisha Holmberg

Marisha Holmberg

Cultural Inventory Co-ordinator, City of Barrie

Program:

Research Analyst


The program was so relevant because we learned methods and software to use on the job. I’ve had several contract jobs since I graduated and I’m currently working for the City of Barrie, analyzing a database that will help to expand arts and culture. Read more...

Portrait of smiling alumna Ellie Hutton

Ellie Hutton

Senior Director, Customer Marketing at Vision Critical

Program:

Research Analyst


After Ellie Hutton completed a Bachelor of Arts, she decided to continue her education and gain practical experience. She enrolled in the Research Analyst program at Georgian College, and that decision paid off. She is now Senior Director, Customer Marketing at Vision Critical. Read more...

Smiling alumna Elizabeth Nowicki

Elizabeth Nowicki

Consumer Insights Manager, Maple Leaf Foods

Program:

Research Analyst

Year:

2006


I chose to study at Georgian for one big reason: upon graduation from university, I had trouble landing a job in marketing/market research. Read more...

Aluman Stephanie Mockridge examines charts

Stefanie Mockridge

Institutional research and planning analyst, Georgian College

Program:

Research Analyst


I now work at Georgian as an institutional research and planning analyst. I deal with data surrounding enrolment, student satisfaction, graduation rates, graduate satisfaction, employment rates and employer satisfaction. Read more...

alumna Magda Montagnese

Magda Montagnese

Research Analyst, Simcoe Muskoka District Health Unit

Program:

Research Analyst

Year:

2004


As a Research Analyst for a health unit, I plan sound evaluation of public health programs. My team helps develop surveys, analyze data and write reports. I love that every project is different and that I’m contributing to people’s health at a population level – that’s very rewarding. Read more...

Vivenne Zhong

Vivienne Zhong

Research Manager, Dig Insights

Program:

Research Analyst

Year:

2014


In the eight months of study, I received systematic training in the knowledge and skills required by employers. I also had a lot of opportunities to work for real clients and gain hands-on experience – all these served as a good starting point. Read more...

Awards and Scholarships

Environics logo

This award is for the best student major research project with a social focus that displays excellence in terms of methodology, execution, analysis and presentation. Three teams, nominated by faculty, will have an opportunity to present their research to the senior management of Environics Research Group, who will make the final selection. The winning team receives $2000.

PAST WINNERS

  • 2013 – Patti Allen, Sylvia Meister, Jessica Moore
  • 2012 – Katrina Dobson, Amanda Manning, Barb Paszyn
  • 2011 – Amanda Kilby, Dennis Talon, Craig Walker
  • 2010 – Elke Ham, Sarah Vanderwolf, Leslie Symes
  • 2009 – Lindsay Cloke Muir, Tara Sutherland
  • 2008 – Geetha Nagarajan, Jillian Barber
  • 2007 – Faviola Fernandez
  • 2006 – Carolyn DiMaria and Erin Read
  • 2005 – Andi Camden and Kristine Egli
  • 2004 – Alison McAndrew, Eric Sutton
  • 2003 – Phillippe Straforelli, Susie Looker

Ipsos logo

This award is for the best student major research project with a marketing focus that displays excellence in terms of methodology, execution, analysis and presentation. Three teams, nominated by faculty, will have an opportunity to present their research to the senior management team of Ipsos who will make the final selection. The winning team receives $2000.

PAST WINNERS

  • 2013 – Sarah Mebrahtu, Stephanie McIsaac, David Wiszniowski
  • 2012 – Shalayne Cooke
  • 2011 – Elisabeth Garmaise, Sheng Jiang, Jessica Qua Hiansen, Yuvraj Chadha
  • 2010 – Nicole Daley, Marisha Holmberg, Justin Pray
  • 2009 – Rob Stel, Pete Rudkins
  • 2008 – Michelle Hines, Cherie Underhill
  • 2007 – John Crockett, Justin Kieffer
  • 2006 – Elizabeth Nowicki, Lisa Sookram<
  • 2005 – Jill Hickman, Katie Ryan
  • 2004 – Shelley Drennan, Daphne Hume
  • 2003 – Philippe Straforelli, Susie Looker
  • 2002 – Laura Hadley, Lynn Jackson
  • 2001 – Carrie Pake
  • 2000 – Magnus Cottam, Mike Richard
  • 1999 – Yvonne Rosehart
  • 1998 – Linda Couper, Angela Hunter
  • Tanya Van Hoeckel, Sara Hamilton-Wright

Millward Brown logo

Presented to a student in the Research Analyst program who is the best team builder, a student who demonstrates perseverance and patience as well as the ability to see projects through successfully. $500 is awarded to one student in each cohort. Candidates for this award are nominated by fellow classmates and then one student is selected by faculty with student nomination input.

PAST WINNERS

  • 2013 Winter-Summer – Bronwen Ward
  • 2013 Fall-Winter – Joel Boom
  • 2012 Winter-Summer – Diviya Lewis
  • 2012 Fall-Winter – Minjung Koo
  • 2011 – Paul Zhang
  • 2010 Winter-Summer – Neil Wilkinson
  • 2010 Fall-Winter – Daniel Miller
  • 2009 – Tara Sutherland
  • 2008 – Lynn Dare
  • 2007 – Kristin Crawford
  • 2006 – Aashish Sethi
  • 2005 – Jill Hickman
  • 2004 – Eric Sutton
  • 2003 – Tara Michelle Reeves
  • 2002 – Laura Hadley
  • 2001 – Andrea Weaver
  • 2000 – Mike Richard
  • 1999 – Lucia Pintea
  • 1998 – Jane Kraemer

Research Now logo

Awarded to the student in each cohort who achieves the highest weighted average in the first two academic terms of the Research Analyst Program. Value: $500.

PAST WINNERS

  • 2013 Winter-Summer – Melissa Gu
  • 2013 Fall-Winter – Jessica Moore
  • 2012 Winter-Summer – Steven Boland
  • 2012 Fall-Winter – Jonelle Mitchell
  • 2011 – Elisabeth Garmaise
  • 2010 – Joe Lee
  • 2009 – Angelika Kerr
  • 2008 – Jillian Barber
  • 2007 – Colin MacDonald
  • 2006 – Elizabeth Nowicki
  • 2005 – Jill Hickman
  • 2004 – Jeff Cole
  • 2003 – Phillippe Straforelli
  • 2002 – John Barbaro
  • 2001 – Andrea Kilgour
  • 2000 – Marcie Connan
  • 1999 – Pamela Ward
  • 1998 – Gayle Percy
  • 1997 – Amanda Knight
  • 1996 – Lynn Morris
  • 1995 – Cynthia Dreher
  • 1994 – Sandy Lavigne

NOTE* From 1994 to 2010, this award was known as the A.B. Blankenship Award and was sponsored by the Marketing Research and Intelligence Association.

Georgian College Alumni logo

Sponsored by friends and alumni of the Research Analyst program, this $500 award is given annually to the student who displays the best contribution to the community through research and volunteerism during the program. Three students are nominated by faculty to apply, and then applications are reviewed by an independent panel, with one student being selected each year.

PAST WINNERS

  • 2013 – Gladys Concon
  • 2012 – Jennifer Robinson
  • 2011 – Elisabeth Garmaise

Two Research Analyst students stand together at convocation

The Georgian College Research Analyst program gratefully acknowledges the support of these companies that foster student excellence and opportunity through awards and scholarships.

We use the latest tools for research

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comscore-300x51

ethos

fluid-surveys

google-300x64

isurvey-300x53

itracks-300x165

nexalogy

nooro-300x120

nvivo

radian6-300x78

rosetta-300x75

spss

tableau-300x111

vision-300x38

A 12-week internship in term three provides on-the-job learning and practical exposure to the research industry. Potential employers can include:

  • specialized research supplier firms
  • educational institutions
  • public health agencies and hospitals
  • municipal, regional, provincial and federal government
  • private “client-side” corporations
  • social service agencies

Our extensive network of alumni, companies and industry associations makes it possible for us to place students virtually anywhere in Canada. As our program reputation grows, so too does the number of employers who have identified a desire to be internship hosts. All students will have internship opportunities and will be coached to develop effective resumés, portfolios and interviewing skills to successfully secure placements.

Student working in an internship
Students working as research analysts for an internship
A students stands with an internship professional in a car lot

Employer Links

Become an employer host here
Research Analyst student Andrew McCullough speaks with David MacDonald, Environics Research Group at career information day

Contact us

Pat Roberts, Career Consultant
pat.roberts@georgiancollege.ca
705.728.1968, ext. 1226.

For inquiries please contact the appropriate person below.

Contact:
Tim Krywulak
Phone:
705-728-1968 ext. 1429

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